| 33 Printing Marketing Product Ideas |
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With everything online today its easy to find marketing opportunities throughout the internet. But what about those people who may not be looking online for the products or services you are ready to supply? There are many great opportunities to market offline, and cost less than you may think. Try these marketing ideas to give a boost to areas and eyes that you may be missing away from the computer screen.
2. Postcards. Direct mail works and is arguably still the best return on investment for promotion. Postcards can be ordered online and mailed on the cheap. Thinking of direct mail? 3. Info cards. Not a business card but simply a call to action in the size of one. Hand them out, leave them everywhere you go. Include a catchy image or logo, a catchy title, or phrase, and where to go next (web address, phone number) 4. Letterhead and Envelopes. Duh, use them and write people letters. 5. Newsletter. Print a small newsletter and mail it monthly or quarterly to past clients. Keep a fresh list and use fresh content telling them why they need to call you for more work! 6. Posters. Mail them to prospects. (I also use them as handouts) 7. Brochures. Have them on hand to hand out 8. Flyers & Handouts. Put them up, hand them out 9. Inserts. Find a local publication that inserts advertising into its printed distribution. Be sure to design your inserts according to the demographics of the publication. 10. Press. Get in the paper. Email or write to local publications to get an article written about you, your product, or your business. Come up with a unique headline and story. 11. Networking. Network with others in your industry 12. Speaking. Speak at meetings, seminars, or events in your industry. Be prepared to provide printed information to the audience… brochures, hand-outs, and business cards… wink, wink 13. T-shirts. Design, print, and give away t-shirts with your logo, website, and a creative tagline. 14. Classifieds. Take out a classified ad in a local publication. Believe it or not people still read these ads. 15. Print Ads. Advertise in a newsletter, magazine, or other publication that is targeted to your industry. 16. Promotional Package. Create a complete package with product information, samples, bio, portfolio, testimonials. Have this handy kit ready to hand out to any high prospect clients. 17. Sales or Data Sheets. Nice to have available to hand out with your services and pricing. 18. Signs. Create a sign that would be seen by prospective clients. Choose from yard signs, window signs, and more. 19. Bumper Stickers. Create a flashy bumper sticker or other type of stick-able creative that could be handed out. 20. Billboard. Put your ad in large format on a billboard other form of large outdoor advertising. Large signage may be costly but they are sure to bee seen. These are great for sales, or one-time promotions. Try local sporting fields and arenas. 21. Yellow Pages. Yup, they still print them. Hurry, while this is still an option. 22. Car Wrap. If you are feeling BOLD, wrap your car with an auto-wrap. Every where you go, people will know! 23. Magnets. Stick them on things or hand them out. 24. Bookmarks. Hand them out. 25. Notepads & Memo Pads. Hand them out. 26. Calendars. Hand them out. 27. Catalogs. If you have an inventory of products, this is a must. 28. Posters. Hang them up. 29. Invoices. Put a personalized marketing message on your invoices. 30. Door Hangers. Hand them out, or just leave them on the door. 31. Greeting Cards. Find a reason to send personal greeting cards. Holidays, Thank You’s, Thinking of You’s… 32. Event Ticket. Create a fake or real event to hand out tickets for. Use them also as a coupon or with your location info for a visit. 33. Table Tents. Ask to sponsor and leave them at local restaurants, coffee shops, or events.
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| Business Cards | Menus | Postcards | Flyers | |
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